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NewAI agents that help run your store, under your approval

Describe your shop.
AI builds and runs it.

Describe what you sell and morebasket builds a store you can edit and sell from. Then an AI workforce helps with your listings, SEO, orders and stock, and you choose what needs your approval.

Try

Free to start. No credit card required. Explore plans

How it works

From a single prompt to a store that sells

morebasket drafts the first version. You stay in charge of everything that goes live.

Morebasket store editor showing a fashion storefront with page sections, hero banner controls, and Shopmate.

Describe your business

Tell morebasket what you sell in plain English. No templates to pick through, no setup forms to fill in.

AI generates your store

A tailored layout, product descriptions and pages, so you launch with a finished storefront.

Customize visually

Click to edit, or ask Shopmate in plain words. It works on a draft and never publishes for you.

Connect payments and go live

Connect Stripe or PayPal, set up shipping, and open your doors when you are ready to sell.

Already have products? Import them from a CSV file.

One platform

Build it, run it and sell everywhere from one place

No stitching together a builder, a store management tool and a pile of plugins.

AI store builder

BuildHow it works ↗

  • Starts from a description of your shop
  • Edit visually or ask Shopmate
  • Import your products from a CSV file

AI workforce

RunMeet the agents ↗

  • AI agents for listings, SEO, design, orders and stock
  • You choose what runs on its own
  • Everything else waits for your approval

Store management

SellSee store management ↗

  • Orders, returns, exchanges and draft orders
  • Products, variants, bundles and inventory
  • Customers, promotions, shipping and payments

Sell to the world, from one store

Sell in each shopper's currency

Sell in each shopper's currency

Set up regions with their own currencies, tax regions and shipping options.

Translate your store

Translate your store

Translate your store content for each language you sell in, so shoppers read your shop in their own.

Prices for different buyers

Prices for different buyers

Use price lists for wholesale and other groups, alongside your regular prices.

Take payments your way

Take payments your way

Stripe and PayPal take payments, with Apple Pay and Google Pay, through your own accounts.

Keep a big catalogue under control

Products, variants and bundles

Products, variants and bundles

Model sizes, colours, bundles and multi-part products without workarounds.

Collections and categories

Collections and categories

Group products the way shoppers browse, and import or export them in bulk.

Inventory across locations

Inventory across locations

Track stock by location, with reservations while orders are open.

Reviews tied to real orders

Reviews tied to real orders

Collect product reviews from customers who ordered, and reply as the store.

Store management

Everything behind the storefront

Orders, stock, customers, promotions and shipping, ready on day one.

A digital recipe club with monthly and yearly membership options and downloadable recipes.

Digital products and memberships

Sell downloads and memberships, billed monthly or yearly through Stripe, on the Pro plan.

A ceramic cup with an embedded Buy now product card on an editorial page.

Buy buttons for any page

Embed a buy button for one product anywhere. Shoppers pay by card through Stripe in one step.

A sage sneaker with colour swatches and size options ready to add to a shopping bag.

Variants without the mess

Sizes, colours and options with their own prices and stock, kept in one clean product.

Custom sun artwork applied to a T-shirt and tote bag, printed when ordered.

Print on demand, built in

Add products from the Gelato and Printrove catalogues and sell without holding stock.

Orders in one list

See every order together, and export them whenever you need to.

Returns and exchanges

Handle returns, exchanges and claims from the order itself.

Draft orders

Create an order by hand for phone, in-person and custom sales.

Customers and groups

Keep customer records, and group customers for targeted prices and offers.

Promotions and campaigns

Run discounts and campaigns with rules you control.

Gift cards and store credit

Sell gift cards, and issue store credit when you need to.

Shipping, your way

Set shipping profiles, options and locations. Live rates come through Shippo.

Tax regions

Set up regions and tax regions for the places you sell to.

Reviews and replies

Approve, flag and reply to product reviews from one place.

Team and access

Invite your team and give each person the right access.

API and workflows

Use API keys, workflows and events to connect your own systems.

Stores kept apart

Each store's products, customers, orders, payments and files belong to that store alone.

Sell more, on your terms

A sneaker with a weekend discount offer and confirmation that the offer was applied.

Promotions and campaigns

Plan discounts and campaigns ahead, and set the rules for who gets what.

A ceramic cup showing regular and wholesale prices for eligible shoppers.

Price lists

Offer wholesale and group prices alongside your regular ones.

A gift card and store credit balance ready to use at checkout.

Gift cards and store credit

Let shoppers give your shop as a gift, and keep customers coming back with credit.

Connect the tools you already use

A shopper makes a contactless phone payment at a boutique counter.

01 / 04 · Payments · 9 tools

Get paid the way your customers want

Each store connects its own accounts, so the money goes straight to you.

  • Cards and wallets, including Apple Pay and Google Pay
  • Pay-later options for bigger baskets
  • Your own accounts, your own rates
Apple Pay logo
Klarna logo
Sezzle logo
Wise logo
Apple Pay logo
Klarna logo
Sezzle logo
Wise logo
PayPal logo
Google Pay logo
Afterpay logo
Razorpay logo
PayPal logo
Google Pay logo
Afterpay logo
Razorpay logo
A shop owner packs an apparel order in a kraft shipping box.

02 / 04 · Shipping and fulfilment · 12 tools

Ship it, or let someone else make it

Live carrier rates for what you pack yourself, and print on demand for what you don't want to stock.

  • Live rates and labels from the major carriers
  • Print-on-demand catalogues built in
  • Tracking pages and shipping updates for customers
Shippo logo
Easyship logo
FedEx logo
USPS logo
Printful logo
ShipStation logo
DHL logo
A homeware shop owner helps a customer choose a ceramic cup.

03 / 04 · Marketing, support and accounts · 17 tools

Reach customers and keep the business tidy

Plug in the email, review, support and accounting tools you already rely on.

  • Email and text marketing to the customers you have
  • Reviews, loyalty and a help desk
  • Sales and tax flowing into your accounts
Brevo logo
Omnisend logo
Yotpo logo
Loox logo
Zendesk logo
QuickBooks logo
Avalara logo
Zapier logo
Klaviyo logo
HubSpot logo
Trustpilot logo
Judge.me logo
Smile.io logo
Gorgias logo
Xero logo
Google Analytics logo
A shopper browses clothing on their phone beside a cafe window.

04 / 04 · Channels and AI shopping · 6 tools

Sell wherever your customers already are

Add products once and publish them across your storefront, social feeds and AI shopping assistants.

  • Product feeds for Google and Meta
  • Etsy, TikTok and Pinterest
  • AI shopping assistants can buy directly (Stripe only, talk to us)
Google logo
Instagram logo
Pinterest logo
Google logo
Instagram logo
Pinterest logo
Facebook logo
TikTok logo
Facebook logo
TikTok logo

Designs to start from

Build my store
Art and decorAuto partsBooksCosmeticsHome decorElectronicsFashion, coatsFashion, minimalFashion, lingerieFashion, editorial
Gym and fitnessJewelryHealth and medicalOrganic foodPet suppliesSkincareSneakersTech accessoriesTravel gearWatches

Meet your AI workforce

AI agents handle the routine work: listings, SEO, page design, orders and stock. You decide what runs on its own and what waits for your approval.

Product listings

Agent 01

SEO copywriting

Agent 02

Page design

Agent 03

Order fulfilment

Agent 04

Inventory tracking

Agent 05

Product listings
Product listings workflow illustration

Product draft

Example draft

Everyday ceramic mug

Hand-glazed stoneware, made for slow mornings and everyday rituals.

MaterialGlazed stoneware
CollectionEveryday essentials
HandmadeCeramicsHome
Copy ready to review
Inventory tracking
Inventory tracking workflow illustration

Stock check

Example draft

Sage sneaker · Size 8

24Available
3Reserved
Main location18 available
Second location6 available

Availability checked across locations.

Stock check prepared
Order fulfilment
Order fulfilment workflow illustration

Order workflow

Example draft

Order #1042

2 items · Fulfilment checklist

Order receivedItems ready to review
2Prepare fulfilmentWaiting for your approval
3Shipping updateNext step after fulfilment
Awaiting your approval
Page design
Page design workflow illustration

Storefront draft

Example draft

Your homepage, refined

Hero layoutImage and headline arranged
Featured collectionProduct section added
Mobile layoutSpacing adjusted
Design ready to review
SEO copywriting
SEO copywriting workflow illustration

Search preview

Example draft
Studio Edit studioedit.example / knitwear

Everyday knitwear, made to last

Discover soft knits and considered layers. Explore the latest collection from Studio Edit.

Page title Drafted
Meta description Drafted
Search copy prepared

“

Shopmate works on a draft and never publishes for you. Small edits apply with an undo, and bigger changes ask you to confirm. AI can get things wrong, so review what it prepares.

Shopmate

Your AI assistant

“

You decide what the AI workforce runs on its own and what waits for your approval.

AI workforce

AI agents, your rules

“

Each store's products, customers, orders, payment accounts and files belong to that store alone.

Separate stores

Nothing shared between them

Questions before you start

Talk to us
What can the AI do?

The AI store builder turns a sentence about your shop into a store you can edit. Shopmate lets you ask for changes in plain words: it works on a draft and never publishes for you. The AI workforce, agents for products, SEO, page design, orders and stock, handles routine jobs. You choose what runs alone and what waits for your approval.

How much does it cost?

You can start for free, and the Starter plan lets you build and publish a store. Paid plans add things like your own domain, the creator tools, several stores and more AI agents. See the pricing page for the plans. Payments go through your own payment provider, Stripe or PayPal, at their rates.

Can I bring my products from another store?

Yes. You can import your products from a CSV file, and export your products and orders whenever you need them. The Business plan includes help moving from another platform. The comparison pages show how morebasket differs from Shopify, Wix, Squarespace, WooCommerce and BigCommerce.

Is my store kept apart from other stores?

Yes. Each store's products, customers, orders, payment accounts and files belong to that store alone, and nothing is shared between stores. We do not make certification claims on this site. The privacy page explains how the separation works.

Which payment, shipping and selling tools work with it?

Stripe and PayPal take payments, and each store connects its own accounts. Shipping rates come through Shippo. You can sell on your storefront, with a buy button on any page, through a product feed to Google and Meta, on Etsy, TikTok and Pinterest, and to AI shopping agents. Gelato and Printrove power print on demand.

Do I need to write code?

No. You describe your shop, then edit by clicking or by asking Shopmate in plain words. Developers who want more get an API, API keys, workflows and events, which the developers page explains.

Will the AI change things without asking me?

Only where you allow it. Shopmate works on a draft, and it never publishes for you. For the AI workforce, you decide what runs on its own and what waits for your approval. AI can get things wrong, so review what it prepares.

Can I run more than one store?

Yes. One account can run several stores on the Business plan. Each store has its own products, customers, domain and payment accounts, and you switch between them with a click.

Your next chapter starts here

Describe your shop. Open it today.

Tell us what you sell. The AI builds a store you can edit, and you can start selling from it right away.

Try

Free to start. No credit card required. Explore plans

A ceramics shop created from a prompt, with Shopmate drafts and a storefront ready for review.